Official Journal of Ethan Publications
Publishing Knowledge for a Better Tomorrow
Ramirez Santos Amelia · June 2024 · pp. 1-9
In the face of intensifying market competition, companies are relentlessly pursuing enhanced operational efficiency. A pivotal determinant of improved operational efficiency lies in the company's managerial prowess. Employing incentive mechanisms,...
Chen Xiaohong, Wei Zhang · June 2024 · pp. 10-18
In the era of rapid e-commerce expansion, an increasing number of consumers are opting for online purchases to fulfill their daily needs. Nevertheless, the dynamics of online product marketing have...
Chen Evelyn · June 2024 · pp. 19-24
China's market is currently at a pivotal juncture, oscillating between the international and domestic markets. As the nation's market leans toward nationalization, the international market is progressively infiltrating China's landscape....