E-BANKING ADOPTION: INVESTIGATING E-SATISFACTION AS A MEDIATOR - A DIGITAL DELIGHT APPROACH
Authors: admin admin
Published: June 2024
Abstract
<p>In today's rapidly evolving business landscape, the internet has emerged as an essential technology tool for organizations across various sectors, particularly within the service industry. This ubiquity is attributed to the farreaching impact of the World Wide Web on virtually all facets of human activity, including governance, commerce, education, communication, and finance (Odumeru, 2012; Ranjbarian, Fathi, & Rezaei, 2012; Zhou, 2011). This study delves into the profound influence of the internet on contemporary business operations and strategies, shedding light on the transformative power it holds.</p>
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