ADVANCING MUSIC INDUSTRY THROUGH BIG DATA INTEGRATION: A NEW ERA
Authors: Sophia Evans
Published: June 2024
Abstract
<p>The music industry has experienced a profound transformation with the integration of big data analysis and digital technologies. This essay explores the profound impact of big data analysis on the music industry, revolutionizing profit models, production methods, and marketing strategies. It delves into how big data enables companies to analyze user behavior, identify emerging artists, predict trends, and create targeted marketing campaigns. However, it also addresses potential concerns, including bias in promoting commercially successful artists and data privacy issues. Striking a balance between datadriven commercialism and artistic diversity remains crucial in this evolving landscape.</p>
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