TOURISM PRODUCTS’ DIMENSIONS AND SATISFACTION OF TOURISTS’ NEEDS AMONG TOURISM SITES IN SOUTH EAST, NIGERIA
DOI:
https://doi.org/10.5281/zenodo.17416822Keywords:
Tourism Products’ Dimensions, Satisfaction, destination sites attraction, destination price and satisfaction of tourists’ needs.Abstract
The aim of the study was to investigate the influence of tourism products’ dimensions on satisfaction of tourists’ needs among tourism sites in South East, Nigeria. Specific objectives were to: examine the influence of destination sites attraction and destination price on satisfaction of tourists’ needs among tourism sites in South East, Nigeria. A survey research design was used for the study. 41 was total sites in South East, Nigeria. Sample size of study was three hundred and eighty four (384) and convenience sampling technique was adopted for selecting the respondents that completed the questionnaire. After data analysis, it was found that destination sites attraction and destination price had no significant positive influence on satisfaction of tourists’ needs among tourism sites in South East, Nigeria. In the light of the findings, it was concluded that tourism products’ dimensions had no significant positive influence on satisfaction of tourists’ needs among tourism sites in South East, Nigeria. Therefore, it was recommended that government should improve on destination sites’ attractiveness, facility, image, accessibility in order to make prices affordable to tourists who visit Nigeria as well as improve tourism revenue in Nigeria.
